B2C CRM AI Agent for Restaurants & Cafes
Stop paying 15-25% commissions to booking platforms. Your B2C CRM AI agent builds direct relationships with your guests, increasing repeat visits and reducing platform dependency.
Platform Independence
Import complete guest history from TheFork, OpenTable, and Resy. Build proprietary database and eliminate 15-25% commission fees permanently.
Guest Lifetime Intelligence
AI tracks visit frequency, average check size, menu preferences, and seasonal patterns to calculate precise lifetime value and predict future visits.
Multi-Location Recognition
For restaurant groups: recognize guests across all locations with unified preferences and visit history. Create seamless experiences across your entire portfolio.
What We Offer
Intelligent Capacity Management
AI optimizes table turnover, predicts peak hours, and automatically adjusts booking availability. Maximize covers while maintaining service quality and guest experience.
Menu Performance Analytics
Track dish popularity, profit margins, and seasonal trends. AI suggests menu optimizations and automatically promotes high-margin items to appropriate guest segments.
Dynamic Pricing Intelligence
Automatically adjust pricing based on demand, time of day, day of week, and customer segments. Implement surge pricing during peak hours and discounts during slow periods.
The Platform Dependency Problem
Booking platforms like TheFork and OpenTable seem helpful, but they’re expensive:
- 15-25% commission on every booking
- You don’t own the data about your own guests
- No direct relationship with your customers
- Limited control over the guest experience
- Higher prices for customers to cover fees
Your B2C CRM AI agent solves these problems by helping you build direct relationships with your guests and reduce platform dependency.
Transform Platform Visitors into Direct Guests
Data Import Process
- Connect your platforms: One-time setup to link TheFork, OpenTable, Resy
- Automatic import: Your agent downloads all guest history
- Profile creation: Build unified guest profiles across all sources
- Relationship building: Start communicating directly with guests
The Migration Strategy
- Week 1-2: Import and organize guest data
- Week 3-4: Launch targeted campaigns with direct booking links
- Month 2: 30% of bookings come direct
- Month 3: 50% of bookings come direct
- Month 6: 60-80% of bookings come direct
Direct Booking Benefits
For Your Restaurant
- Higher profit margins: No commission fees
- Customer ownership: You control the relationship
- Better data: Complete guest history and preferences
- Flexible pricing: No platform restrictions
- Brand control: Your experience, your rules
For Your Guests
- Better prices: No platform fees passed on
- Direct communication: No middleman
- Personal recognition: Remembered as a valued guest
- Exclusive offers: Direct-from-restaurant deals
- Easier booking: No redirects or platform fees
Restaurant & Cafe Features
Guest Recognition Across Channels
Your agent unifies data from:
- Booking platforms: TheFork, OpenTable, Resy
- Direct website bookings
- Phone reservations
- Walk-in customers
- Delivery orders
- Third-party apps
Smart Reservation Management
- Capacity optimization: Maximize covers during peak times
- Waitlist management: Automatic notifications for cancellations
- Table preferences: Remember favorite tables and seating
- Special requests: Track and fulfill dietary needs
- No-show prediction: Identify patterns and require deposits
Multi-Channel Communication
Reach guests where they are:
- Email: Personalized newsletters and offers
- SMS: Time-sensitive promotions and reminders
- WhatsApp: Conversational bookings and support
- Social media: Direct booking links in posts and stories
Understand Your Business Better
Natural Language Analytics
Ask questions in plain English:
“Who are my top 20 customers by lifetime value?”
Complete list with contact information
“Show me guests who visit Friday evenings but haven’t been this month”
34 guests with personalized messaging ready
“What’s our busiest day and average check size?”
Saturday at €67 average per person
“Which marketing channel brings the most valuable guests?”
Direct bookings: €89 average | Platforms: €54 average
Guest Segmentation Made Easy
Your agent automatically creates segments:
- Regulars: Visit 3+ times per month
- Weekend warriors: Primarily Friday/Saturday diners
- Business lunchers: Weekday 12-2pm visits
- Special occasion diners: Birthdays, anniversaries, celebrations
- At-risk guests: Declining visit frequency
- VIPs: Top 10% by spending
Success Stories
Independent Bistro
- Challenge: 80% of bookings through TheFork at 18% commission
- Solution: Migrated guests and launched direct booking campaign
- Result: 65% direct bookings, €18,000 saved annually
Cafe Chain
- Challenge: No customer retention, all business was transactional
- Solution: Implemented loyalty program and repeat visit campaigns
- Result: 40% increase in repeat customers, stable morning rush
Neighborhood Restaurant
- Challenge: Seasonal business—busy weekends, dead weekdays
- Solution: Created lunch club promotion for local businesses
- Result: 85% weekday capacity utilization, steady cash flow
Integration With Your Existing Tools
Your B2C CRM AI agent connects to:
- POS systems: Square, Toast, Lightspeed, Clover
- Reservation systems: Existing bookings sync automatically
- Email providers: Mailchimp, Constant Contact (import lists)
- Social media: Instagram, Facebook booking widgets
- Review platforms: Google, Yelp, TripAdvisor
- Delivery apps: Uber Eats, Deliveroo, DoorDash
Take Control of Your Business
Stop building someone else’s business with your hard work and money. Start building your own customer relationships that last.
Calculate Your Savings:
- Monthly bookings: 500
- Average check: €50
- Platform commission: 18%
- Monthly cost: €4,500
- Annual savings: €54,000
What could you do with an extra €54,000 per year?
- Hire another chef or server
- Renovate your dining room
- Launch that marketing campaign
- Open a second location
[Start Your Platform Independence Journey]
Why it matters
Caramel turns connected customer data into coordinated journeys across WhatsApp, email and push — while your existing CRM remains the system of record.
Ready to get started?
Fill out the form below to discover how Caramel can help your business.
Customer Data Import
Import customer data from various platforms and your POS system to finally own your customer relationships
- One-click import from booking and reservation platforms
- POS system integration for transaction data
- Automatic customer profile enrichment
Smart Campaign Automation
Set up birthday campaigns, win-back sequences, and VIP rewards that run automatically
- Birthday & anniversary campaigns
- Win-back sequences for lapsed customers
- VIP tier rewards and recognition
Built-in Forms & Lead Capture
Built-in forms and QR codes capture first-party leads straight into the CRM you already use
- Embeddable forms & QR codes
- First-party lead capture
- Auto-sync to your CRM (HubSpot, Bitrix24)
Questions before you book a demo
Stop Paying Commissions. Start Building Relationships.
Join forward-thinking businesses reclaiming their customer data from third-party platforms. Build direct connections, increase loyalty, and keep 100% of your revenue.
