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Blogs & News

Discover insights, tips, and best practices for running successful gift card programs. Stay updated with the latest trends in customer loyalty and engagement.

Showing 9 of 75 posts

From One-Time Corporate Bookings to Lifelong Regulars: The Restaurant's Guide to Turning Business Clients Into Personal Customers
Customer Strategy

From One-Time Corporate Bookings to Lifelong Regulars: The Restaurant's Guide to Turning Business Clients Into Personal Customers

Transform your one-time corporate restaurant bookings into loyal regular customers who return with friends and family. Learn proven strategies to convert business clients into personal patrons.

corporate clientscustomer conversionrestaurant marketing+2 more
•Caramel Team
The Privateaser Growth Opportunity: How to Turn Platform Bookings Into Lifetime Direct Relationships
Platform Strategy

The Privateaser Growth Opportunity: How to Turn Platform Bookings Into Lifetime Direct Relationships

Transform Privateaser bookings into loyal direct customers. Build lasting relationships that generate repeat business while creating memorable experiences that keep clients coming back.

Privateaserdirect bookingscustomer loyalty+2 more
•Caramel Team
The Hidden Cost of Fragmented Customer Data: Why Your Best Customers Are Invisible
Data Strategy

The Hidden Cost of Fragmented Customer Data: Why Your Best Customers Are Invisible

Discover how fragmented customer data across TheFork, Square POS, and multiple platforms is hiding your true customer lifetime value. Your autonomous AI agent unifies customer profiles automatically and runs campaigns without human intervention.

customer dataautonomous restaurant CRMdata integration+3 more
•Caramel Team
The 24/7 Marketing Manager That Never Asks for a Raise: Inside Autonomous AI Agents
AI & Technology

The 24/7 Marketing Manager That Never Asks for a Raise: Inside Autonomous AI Agents

Go inside a week in the life of an autonomous AI marketing agent—discover what it actually does while you sleep, during service, and on holidays. The marketing manager that works 168 hours weekly.

AI marketingautonomous agentsmarketing automation+1 more
•Caramel Team
The €200,000 Question: What Happens When TheFork Raises Commission Rates?
Platform Independence

The €200,000 Question: What Happens When TheFork Raises Commission Rates?

Platform commission rates have risen 85% since 2015. Discover what happens when TheFork raises rates again—and how AI marketing agents future-proof restaurants against platform pricing power.

TheFork commissionsplatform riskAI marketing+1 more
•Caramel Team
Marketing Automation vs. AI Marketing Agents: Why Your 'Automated' Campaigns Still Need You
AI & Technology

Marketing Automation vs. AI Marketing Agents: Why Your 'Automated' Campaigns Still Need You

Discover the critical difference between marketing automation and autonomous AI agents—and why only one actually works independently while you focus on hospitality.

AI marketingmarketing automationautonomous AI+1 more
•Caramel Team
Why Every Hour Your Chef Spends on Marketing Costs You Two Michelin Stars
Michelin Restaurants

Why Every Hour Your Chef Spends on Marketing Costs You Two Michelin Stars

Discover why time spent on marketing directly undermines Michelin excellence—and how the Signature Concierge Service frees chefs to focus 100% on the culinary innovation that earns and maintains stars.

Michelin starschef productivityAI concierge+1 more
•Caramel Team
The Platform Reduction Playbook: 70% to 26% Dependency in 12 Months
Platform Independence

The Platform Reduction Playbook: 70% to 26% Dependency in 12 Months

The complete month-by-month playbook showing how restaurants reduce TheFork/OpenTable dependency from 70% to 26% using autonomous AI marketing agents—with real metrics and strategies.

platform reductionTheFork alternativeAI marketing+1 more
•Caramel Team
Why Your TheFork Guests Never Come Back (And How AI Fixes It)
Platform Independence

Why Your TheFork Guests Never Come Back (And How AI Fixes It)

Discover why 73% of TheFork diners never return directly—and how autonomous AI marketing agents systematically convert platform guests into loyal direct customers.

TheFork alternativecustomer retentionAI marketing+1 more
•Caramel Team
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